The WBIA is committed to education of the public and press about the positive benefits that the bio industry brings to Wisconsin. The following are a few of our recent successes.
Ethanol Marketing Team
The WBIA coordinates combined efforts of the Ethanol Marketing Team. Under the leadership of WBIA Executive Director Josh Morby, the group coordinates Wisconsin’s marketing efforts through a series of activities and initiatives aimed at growing Wisconsin’s biofuels market. Other members of the group include the American Lung Association in Wisconsin, RENEW, Wisconsin Corn Growers, and the Office of Energy Independence.
The Marketing Team works together to co-sponsor and highlight each other’s events and activities. In doing this, we are able to extend the reach of all organizations further by tapping into specific networks that others have established.
The WBIA sponsored a team of students from the University of Wisconsin-Platteville to participate in the SAE Clean Snowmobile Challenge, an international engineering competition for college students. The Challenge is an engineering design competition for college and university students that challenges them to reengineer an existing snowmobile to reduce emissions and noise. The WBIA sponsored team modified a snowmobile to run on any ethanol fuel blend. The sled’s carbon footprint is 90% lower than a standard snowmobile’s. As a result of their sponsorship, the team has traveled across the state representing the WBIA and speaking about the ability to modify small engines to run on ethanol. The team used the snowmobile in several competitions, including one in which they finished 3rd overall in 2008.